Pink is everywhere this season!! The beach is never far from my mind. Now this is a fun beach bag and the color is awesome. Easy care fabric/vinyl with a faux croc strap and handle. Ample enough to store whaever you need for a day at the beach and very light and comfortable to carry. Easy to keep clean after a day on the sand. The bag measures 18" long by 7" wide (when fully extended) and is 12" in height. The faux croc closure is 2 1/4" wide and extends the full height of the bag. The faux croc handles are 1" wide with a diameter of approx 6 1/2". I have been using this beach bag myself and it has been great!!